Editors: Rebecca Morgan & Ken Braly

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Teleseminar Info

Tuesday, January 9
How to Be a Freakin’ Brilliant Panelist
with Kristin Arnold, MBA, CPF, CSP

Kristin ArnoldYou’re used to a world where you get on stage and deliver a powerful presentation. You’re the star, in command.

But if you’re an expert (and if you’re not an expert why are you speaking?), there may be occasions when you are asked to share the stage — to be part of a panel of experts. This is a very different environment than having the spotlight shine just on you.

How can you show your expertise as a panelist, and turn this opportunity into more business? Kristin Arnold has winning tips, and she will share them in this session.

Read more about this session at the bottom of this newsletter, then pre-order the MP3. Note: there will not be a live session available for this program. Please order the recording.

Intensive — Emphasize Your Distinction to Create a Unique Brand

Larry Winget says to be successful you must leverage your uniqueness to serve others. Joe Calloway says you need to create a category of one.

This is not easy. How do you identify your uniqueness? Then how do you promote it so you are the only go-to person in that area?

Since we typically take our unique factors for granted, it can take someone else’s ideas to prompt our thinking about how our experiences are different enough to make us in demand. These three recordings will help you think about your talents differently.

  • “7 Strategies to Make More Money and Distinguish Yourself by Using a Unique Talent in Your Presentations” with Victoria Labalme, CPAE
  • “What Is Your Next? How to Evolve Your Career and Life to Create More Meaningful Success” with Sam Horn
  • “Creating Distinction in the Speaking Industry: How to Make the Marketplace Irrelevant” with Scott McKain, CSP, CPAE

More details

All SNN single-focused intensive packages are detailed here.

Miscellaneous Tips

Try these three New Year’s ResolutionsMelissa Gratias

  • Research and implement three new marketing techniques that you’ve never tried before.
  • Analyze and streamline three frequently-performed processes every quarter.
  • Learn three new things about your customers or industry each month for the entire year.

Updating website copyrightMilo Shapiro

The recent tip suggesting going through your website and update the copyright date prompted me to look at my site and found lesser-used pages with copyright of 2011! I’m changing the home page notice to “Copyright 2018” and changing it everywhere else to “Copyright documented on website home page” with a link to the home page. Next year I’ll only need to do it on one page to be current.

Connect your laptop/desktop to a second monitor and use two screensBrenda Bence

The productivity I’ve achieved from having more than one computer screen at my desk is so much more important than the seeming “issue” of losing a little desk space (and honestly, a second screen — and even a third — won’t take much space). What do two screens or monitors allow me to do more easily?

  • Easily copy and paste between files
  • Quickly compare two documents
  • Smoothly transition between different programs
  • Access information more quickly while running multiple programs

The list goes on and on, and being able to accomplish these tasks so much more quickly and efficiently has definitely increased my productivity.

The only downside is that I’ve gotten so accustomed to two screens that, when I’m limited to only my laptop (e.g. when I travel), I immediately recognize how much my productivity decreases without two screens!

A second screen is a small expense these days, and I believe you’ll quickly discover that your increased productivity is well worth the expense. In our office, we use 24-inch screens, but even larger can be used. (Before you buy one, make sure your computer’s video card can handle the monitor you want.)

(Editors’ note: Brenda shared lots of useful info in her SNN teleseminar, “Apply Lessons Learned from Running Billion-Dollar Businesses to Grow Your Speaking Enterprise”)

(Ken’s note: Let me extol the virtue of having a second *computer* nearby in your office. Sometimes when my main system has a problem, it can be a lifesaver to have a second computer to do a Google search for a solution. One reason to keep your old laptop when you upgrade.)

Rebecca Morgan Special deal — 1:1 consulting with Rebecca Morgan for tax-deductible donation to help disadvantaged women and children in SE Asia. This raises money for our “Together We Can Change the World” January Philippines visit. $125 for 1/2-hour consultation; $200 for 1 hour. Donate then set your consultation time at bit.ly/RebeccaTime.

Technology Tips

Password updatesBeth Terry

Wordfence recently sent a notice about 1.4 billion hacked passwords, email addresses connected to passwords, password hints, user IDs, birthdays and other sensitive info that are now actively being sold on the dark web. At this site you can type in your email address to find out if your info has been compromised.

Imgur, an image- and meme-sharing site connected to Reddit (occasionally NSFW, be aware) has a very good informational article on this breach.

If you’re using passwords you set up years ago, the New Year is a great time to take a look at all your passwords and come up with a system that only makes sense to you. This discussion on Reddit is invaluable for finding a system that works for you.

And, if you’re curious, Forbes has an in-depth conversation about the security, or lack thereof, of the new iPhone X face “password.”

Add closed captions for better video engagementRob Shore

Would you like an easy tool to have the text of your video show up on the video? Try www.rev.com/caption. My total time invested to upload my video to Rev, download the .SRT file and then upload .SRT file to my existing YouTube video was less than 15 minutes and cost $8.

(Editors’ note: Rob shared his strategies for thriving in a niche market in his SNN teleseminar “Build a Big Following in a Small Niche”)

Travel Tips

New info on TSA REAL ID requirementsGeorganne Bender

Here is some new info this week on TSA REAL ID requirements in 2018.

Store bags at on-airport hotelRebecca Morgan

Want to store a bag at the airport to travel lighter on a side trip? If there’s an on-airport hotel, find out what they would charge for stored bags and compare it to the airport’s stored-bag fees. In Hong Kong, the on-airport Regal Hotel charges $10/day vs the airport stored-bag fee is $18. You don’t have to be staying at the hotel to store bags there, but if you are staying at least one night, you can store your bags free for a few nights. The hotel is pretty much the same distance from the departure hall. It might be similar in other airports.

SNN Offer
Best Practice Travel Tips “Best Practice Travel Tips from Road Warriors.” Ten years of the best travel tips from SNN readers. 8 eBooklets. Special limited-time pricing now for SNN readers. Download your set today.

Topic of the Month (TOTM) — Your Input Wanted

Our TOTM is: “What is your top new business practice you’re excited about integrating for 2018?”

Send your brief, pithy responses to editor@SpeakerNetNews.com. Please put “Topic of the Month” or “TOTM” in the subject line.

Requests for Info / Advice

Social media expertise wantedAnn Wylie

We are active in social media but need some help making sure we’re on the right platforms with the right messages to the right people. If you’ve worked with a social media expert to answer these questions for your own organization, and got value from the expertise, would you share your vendors’ information and a brief note about why you recommend them? I’ll compile the responses for SNN.

SpeakerNet News Teleseminar Info

Tuesday, January 9
How to Be a Freakin’ Brilliant Panelist
with Kristin Arnold, MBA, CPF, CSP

Kristin ArnoldAs a topic expert and professional presenter, you may be asked to contribute your expertise as a panel discussion member. This may be in addition to a keynote or breakout at the event, or it might be a stepping stone to show your mettle as the organizer considers you for a bigger slot at the next meeting.

Since you are an accomplished presenter, you might be thinking, “This is easy-peasy!” Au contraire. There are three specific traps that will detract from your shining during the panel discussion. Even professional presenters can blow it as a panelist if they don’t know what is a turn-off. Sharing the stage with other panelists is not as easy as one might think. There are nuances that will make you shine or bomb.

In this teleseminar, “Panel Improvement Evangelist” Kristin Arnold, CSP, will give the skinny on how to be a brilliant panelist.

You will learn:

  • when to say “Yes” to a panel discussion and when to say “No, thanks”
  • what to do (and what NOT to do) to look like the brilliant expert in your field
  • how to avoid the three common pitfalls that many panelists make
  • how to prepare for your panel discussion
  • how to leverage your panelist appearance to get more business

Note: there will not be a live session available for this program. Please order the recording.

Order the MP3 recording.

Date: Tuesday, January 9
Length: 60 minutes
Cost: $15

Special Limited-Time Offer:

If you would like more ways to interact successfully with an audience, we’re suggesting the MP3 recordings of several earlier programs to complement this program:

  • “Add to Your Speaking Revenue as a Professional Emcee” with Mark Standriff
  • “How to Generate Big Laughs by Interacting with Audience Members Without Embarrassing Them — or You” with Brad Montgomery, CSP

With your order of this live or recorded session, at checkout you will be offered these recordings.

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