Editors: Rebecca Morgan & Ken Braly

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Teleseminar Info

Monday, February 10
Transform Your Business
with a $400/Month Employee:
How to Outsource Operational Tasks
to Assistants Abroad

with Nate Woodbury

Nate WoodburyIf you’re running a business, you know there’s just not enough time for you to get done all the tasks you’d like to get done. One solution is to outsource — pay others to tackle jobs you’d like to offload.

You’ve probably heard that working with assistants overseas can be less expensive than domestic assistants, but you may not be sure how to find them and know that they’ll work out.

Our next program features an expert who has consistently found effective workers in the Philippines, and he’s going to tell us how he does it.

Read more about this session at the bottom of this newsletter, then register or pre-order the MP3. Note: Everyone who registers for the teleseminar will get the MP3 recording of the session for free.

Hold the dates:

Intensive — Adapting Your Content
for Lucrative E-Learning Courses

Colleagues are making big bucks with e-learning, both for individuals and for corporate clients. E-learning is not just uploading webinar videos, especially if you want to get into the lucrative continuing education market. It needs to have components that prove attendees understand the information.

With these three recordings, you’ll hear different approaches and strategies for making high-quality e-learning to sell to your clients and individuals.

  • “Cracking the Continuing Education Code for a Healthy Revenue Stream” with Jeff Justice, CSP
  • “Creating a Quality Video Course” with Mark Camacho
  • “Multiply Your Income by Leveraging Your Speech Content into a Training Product That You Don’t Have to Deliver” with Shep Hyken, CSP, CPAE

More details

All SNN single-focused intensive packages are detailed here.

Miscellaneous Tips

Social post auto-generatorShep Hyken

Lately (TryLately.com) uses artificial intelligence to scan long-form content for keywords and phrases which it then auto-generates into tons of amazing social posts. Transform your blogs, videos and podcasts into short-form content, instantly. Add one or more hashtags, mentions and images and Lately automatically rotates them across all your posts. $129/mo for up to 5 connected social media accounts.

(Editors’ note: Shep conducted three info-packed SNN teleseminars: “Using Podcasts to Attract New Customers,” “Multiply Your Income by Leveraging Your Speech Content into a Training Product That You Don’t Have to Deliver,” and “Little Things That Have a Big Payoff: Secrets to Making Real Money in the Speaking and Consulting Business.”)

Free marketing speeches in a local marketRita Risser Chai

As a trainer in the small market of Hawaii, one of my marketing channels since 2018 has been giving free speeches for everybody from Rotary to SHRM to ATD. I also used this approach in Silicon Valley when I was first starting out. This approach works, but it can take time. Last year I got four gigs this way. This week I got five gigs from two clients who heard me two years ago. It’s a long, slow process but I always remember what Patricia Fripp said many years ago: "I’d rather be doing something for nothing, than nothing for nothing."

E-learning content development resourceChuck Reaves

A resource for anyone wanting a single source for basic e-learning content development as well as ongoing client coaching is MyQuest.co. They have some of the cleanest graphics and smooth ease of use. They use Vimeo as their video manager.

  • PRO: Ease of use, multiple functions, great graphics
  • CON: Limited quizzing, not SCORM compliant (my reasons for going elsewhere)

(Editors’ note: Chuck provided great ideas in his SNN teleseminar, “How to Quote Your Fee without Sweating.”)

SNN Offer
Become an SNN patron! Contribute to the running of SNN, either for each issue you found valuable, or regularly. Details

Technology Tips

Microsoft security breech articleBeth Terry

The recent Microsoft security breech of epic proportions once again reminds us to change passwords often, do not use old passwords, create a system or use something like LastPass to protect yourself.

Rebecca Morgan Add sizzle to your website, presentation description or 1-sheet wording. Rebecca Morgan will write or polish your promo copy. $250/hour. Book a free 15-minute consultation to discuss your project.

Topic of the Month (TOTM) — Your Input Wanted

Our TOTM is: What’s on your walking-out-the-door checklist? What do you have on the list to be sure you remember to take before leaving for an engagement?

Send your brief, pithy responses to editor@SpeakerNetNews.com. Please put “Topic of the Month” or “TOTM” in the subject line.

Rachel Wagner

I prepare a to-do list for each speaking/training event. At the top of the page is a checklist for PRE-SPEAKING to-do’s, such as sending the letter of agreement plus 20 other items.

In the middle of the page is the items to take (out the door) list. Items on my list, in addition to what others have already mentioned, include:

  • logo pens, logo sticky note pads (I place a branded pen and sticky note pad at each attendee’s place if group is less than 50)
  • wireless clicker
  • candy to place on tables or designating activity groups
  • travel clock (in case no wall clock is in the room so I don’t have to keep glancing at my phone)
  • scented markers (for flip chart)
  • evaluation forms
  • acrylic evaluation form signage (a small acrylic frame that says “Evaluation forms here” that I place on a chair in the back of the room to collect completed eval forms)
  • copy of Introduction in 16-point font for introducer (sometimes the client forgets to bring the one I emailed to them)
  • PPT on two thumb drives (in addition to being on the desktop or emailed to client ahead of time)

At the bottom of the page is space for POST-SPEAKING to-do’s, which includes 6 items:

  • Prepare evaluation summary
  • Email eval summary to client
  • Set date for debrief with client contact
  • Debrief with client completed
  • Add opt-in attendees to newsletter signup
  • Follow up on leads (if they checked a box that they are interested in having me speak for another organization)

Jay Arthur

  • Thumb drive with presentations on it. (When the Internet goes down, the cloud is inaccessible.)
  • Leave the pocketknife at home.

Bill Conerly

To make life easier, I buy extras for key items. I have a power adapter that stays in my suitcase. Same for cables, phone chargers, toothpaste, etc. All I need to remember to pack is clothes.

Ronald Shapiro

A few days or more before my game-show style programs, I prepare a timeline of every planned activity (including several backup activities). I then prepare a detailed checklist of every item I’ll need — starting with a master template of items needed, adding some and removing others.

Once the list is complete and I have reviewed it I gather the items and arrange them on my living room floor, checking to be sure all items are there. The next step is to place each item in a suitcase and check off the item immediately. I place a long line next to items which are not in suitcase (e.g., computer and camera), and place this list on top of the suitcase. I also make note of the number of packages I’m bringing. I count as I move the items from point to point (house to car, car to venue, etc). When I return home I check the items not consumed back in — and have an inventory of items consumed.

SNN Offer
SNN’s “Book Marketing Report—What Really Works” features success tactics of those who’ve recently published a book, covering which marketing techniques work in today’s market and which don’t. This brief e-report shares proven tools for increasing books sales in our profession and in today’s challenging market.

SpeakerNet News Teleseminar Info

Monday, February 10
Transform Your Business
with a $400/Month Employee:
How to Outsource Operational Tasks
to Assistants Abroad

with Nate Woodbury

Nate WoodburyYou are overwhelmed with administrivia — updating your website, posting to your blog and social media, creating memes, updating slides, editing videos, writing promo copy, bookkeeping, sending materials to prospects and clients. You’re best when working with clients and giving presentations, not slogging through back office work.

You’d love to find dependable, high-quality, inexpensive help. You’ve tried Upwork, Fiverr and other outsourcing resources, but have been disappointed that the people you’ve engaged are unresponsive, have too many mistakes or charge more than you’d like.

Nate has created a streamlined plan to quickly find, vet, hire and work with smart assistants from the Philippines. He’s hired full-time, high-quality, educated, articulate English speakers for as little as $400/month.

You will learn how to:

  • Define your needs so you can accurately recuit good people
  • Find quality people who can do what they say they can
  • Vet them to ensure they will do a good job
  • Manage them from afar
  • Determine a fair wage and pay them
Register or order the MP3 recording.
Note: people who register for the teleseminar will get the MP3 recording of the session for free.

Date: Monday, February 10
Time: 7:00 pm Eastern, 6 pm Central, 5 pm Mountain, 4 pm Pacific
 (Enter your location here to get your local time)
Length: 60 minutes
Cost: $25

Special Limited-Time Offer:

If you would like more ideas for letting others handle tasks for you, we’re suggesting the MP3 recordings of several earlier programs to complement this program:

  • “Outsource for Marketing Success: 7 Simple Steps to Marketing Made Easy” with Chuck Gallagher
  • “Top 10 Things to Quit *Now* if You Want to Soar to the Next Level!” with Connie Podesta, CSP, CPAE and Ford Saeks, CSP

With your order of this live or recorded session, at checkout you will be offered these recordings.

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