4/23/2021

Editors: Rebecca Morgan & Ken Braly

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SNN Webcast Info


Monday, May 3
Post-Pandemic Speaking:
What You Need to Know to Thrive
(webcast)
with Mike Taubleb, Speaker Bureau Owner

Mike TaublebWhile in-person presentations ar slowly starting to open up again, there is still great demand for virtual.

Many feel that virtual presentations are here to stay. Some organizations may want to save money or promote COVID safety by not bringing large groups together, while others may want hybrid sessions, where some of the audience is in person and some is remote.

As companies and associations begin to look at what the new world of post-pandemic meetings looks like, how can you best position yourself and your business? What services can you offer? What can you charge?

Our expert for this session runs a speakers bureau and has been listening to his clients. Come learn the insights he has gained.

Read more about this session at the bottom of this newsletter, then register for the live program or pre-order the recording.
Note: Everyone who registers for the live webcast session or orders the recording will get a link to the recorded video of the online webcast, as well as the audio MP3 for convenient re-listening.


Mark your calendar:


Intensive — Up-Level Your Business through Outsourcing

There’s just too much to do. You feel mired down with social media, marketing, updating your website, upgrading your slides, video editing, bookkeeping, and so many other tasks. You’d love others to help so you can focus on the things only you can do. But help can have a hefty price tag.

How do you find and get competent people up to speed so you can offload tasks to them? How do you ensure they can do what they say they can? How do you manage them remotely? How do you determine what can be delegated?

These recordings will answer these questions and more.

  • “Transform Your Business with a $400/Month Employee: How to Outsource Operational Tasks to Assistants Abroad” with Nate Woodbury
  • “Outsource for Marketing Success: 7 Simple Steps to Marketing Made Easy” with Chuck Gallagher
  • “Top 10 Things to Quit *Now* if You Want to Soar to the Next Level!” with Connie Podesta, CSP, CPAE and Ford Saeks, CSP, CPAE

More details

All SNN single-focused intensive packages are detailed here.

Miscellaneous Tips

Communicate your comfort with virtual platformsMike Taubleb

If you’ve had success presenting on different virtual platforms, let your clients and bureaus know which ones.


Provide a powerful closingJeff Davidson

It’s common for the audience’s level of responsiveness and attentiveness to pick up as you draw to a close. Many speakers give indications that they are finishing by telegraphing with “In the remaining few minutes,” or “Let me close with a story on....”

However you choose to convey that you’ll be wrapping up is up to you. The important notion is to build toward a powerful finish. Many speakers recite verse written by themselves, or poets, or authors. Some sing; some end theatrically.

A powerful closing builds upon what was discussed in the body of the speech and, ideally, completes a circle with what was introduced in the opening. The audience then gains a sense of closure.

The closing quote delivery and the quote itself need to be short and on the mark. This is no time to stumble. This is also no time to belabor earlier points. The audience is primed to give you its last wave of attention while agreeing to the unwritten understanding that you will not abuse the privilege by drawing out your parting comments.


Use juxtaposition to stand out, and up your gameVickie Sullivan

I am a huge fan of juxtaposition. The mash-up of unrelated things fascinates me. So, a recent podcast interview with musician and “social scientist” Mark Mothersbaugh got my attention, as he takes the strategy to a higher level.

A lot of us use juxtaposition, but we stay in one lane. Mothersbaugh, however, expands the power of this tactic by mashing up his role and his medium. The result: a talented yet subversive musician who uses his art for a higher purpose. This gives his music a different context, and it paves the way for his killer bio of “musician turned social scientist.”

You can use a page from his playbook. Focus on where you play, and ask yourself these questions: What is missing in my arena? What can I hide in plain sight? People like mysteries. They like finding hidden clues that create meaning. Take advantage of that.

This is a great example of using a popular tactic a different way. If you already use juxtaposition to stand out, building a bridge between you and your environment could be an easy way to up your game.


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Technology Tips

Zoom’s hand raising shows orderRebecca Morgan

Perhaps I’m way behind learning this, but in Zoom, when attendees use Reactions to raise their hand, the order of the hand raisers is in the Participants panel. The person who raised his/her hand first is at the top, then the second person, etc. This will be useful if you want to ensure you are responding to people in the order of their raising their hands, as well as ensuring you don’t miss a raised hand if there is more than one page of participants.


Check out your image before joining virtual eventSara Zeff Geber

When preparing to present on Zoom (or other platform), before opening the link from your client, open your own Zoom account, start a meeting, and turn on your camera. That will give you a chance to check and adjust your appearance and lighting before opening your client’s Zoom link. When you are satisfied with the image, end your meeting and then open your client’s link.

(Rebecca’s note: You can also set up “video preview” in your Zoom preferences which allows you to see how you appear before joining the meeting. Ken’s note: you don’t have to start a meeting — I open Zoom Preferences and get my audio and video set just how I want before logging in to the meeting.)


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Topic of the Month (TOTM) — Your Input Wanted

Our TOTM is: It’s been a year since we’ve gone to remote presentations. What does your current virtual presentation checklist have that it didn’t have a year ago?

Send your brief, pithy responses *that are different from those previously mentioned* to editor@SpeakerNetNews.com. Please put “Topic of the Month” or “TOTM” in the subject line.


Dave Paradi

New checklist items:

  • Update the meeting platform app two hours before the session (pending updates have caused Zoom to crash twice on me)
  • Set Windows notifications to Alarms Only in the Focus Assist setting
  • Close any unnecessary apps, especially browsers that hog resources
  • If using Zoom, have a second computer connected and set as a co-host so control defaults to that computer if the primary machine gets kicked out of the meeting (otherwise control goes to one of the attendees)
  • Have phone on silent, not Do Not Disturb, so if the client needs to text me or call me due to an issue I can see it
  • Make sure the meeting platform is using the correct mic and camera

SpeakerNet News Webcast Info


Monday, May 3
Post-Pandemic Speaking:
What You Need to Know to Thrive
(webcast)
with Mike Taubleb, Speaker Bureau Owner

Mike TaublebSome speakers have fared well during the pandemic. Others have seen revenues plummet.

Even though some in-person meetings are returning, many more will be hybrid, or continue only virtually. What are ways you can increase your bookings — and fees — as we move forward? Do you know what planners want now and in the foreseeable future?

New formats, follow-up sessions, and pre-recorded presentations are on the rise. Do you know what they are so you can offer them to your prospects? What are speakers charging (and getting) for different delivery formats? What are audience’s expectations about speakers’ slides, A/V sophistication, and interactivity? How much rehearsal and promotional support do clients expect? How flexible will you need to be with force majeure? Can you change more if your production values are higher than most?

As the owner of Promenade Speakers Bureau, Mike has been listening closely to his clients. He’s amassed knowledge of what they want — and don’t want — as we transition into a post-pandemic climate. Equally important, Mike’s also tracked trends from fellow bureau owners, a global expert network across several industries, as well as futurists, academia and business writers.

In this session, you will learn:

  • how to position yourself for virtual engagements
  • what bureaus expect
  • how elevated demand for diversity is creating new opportunities
  • what corporate, association and bureau clients expect for your content and interactive capabilities
  • new(ish) formats you can charge for, e.g., fireside chats, assessments, pre-recorded presentations, shorter time slots (think TED), executive coaching, extended learning
  • what you need to change in your contract
  • hot topics
  • what kinds of speakers are losing their appeal
  • key issues still in flux
Register for the live program or order the recording.
Note: Everyone who registers for the live webcast session or orders the recording will get a link to the recorded video of the online webcast, as well as the audio MP3 for convenient re-listening.

Date: Monday, May 3
Time: 7:00 pm Eastern, 6 pm Central, 5 pm Mountain, 4 pm Pacific
 (Enter your location here to get your local time)
Length: 60 minutes
Cost: $49 (webcast)



Special Limited-Time Offer:

If you would like more wisdom about what meeting planners will be hiring, we’re suggesting the recordings of several earlier programs to complement this program:

  • “What Clients Are Buying During the Pandemic and Beyond” with Deborah Gardner, CMP
  • “SpeakerSavvy: Wisdom from the Dark Side (A Bureau Owner Comes Clean)” with Bronwyn Hesketh

With your order of this live or recorded session, at checkout you will be offered these recordings.


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