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1/16/2026 Editors: Rebecca Morgan & Ken Braly See “About SpeakerNet News” at the end for information on how to submit tips and use this newsletter. Remember, your “dues” for this free ezine are submitting two tips a quarter. Send your best tips to editor@SpeakerNetNews.com. SpeakerNet News Sponsors SpeakerNet News Sponsor
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From the Editors Happy New Year! We know you’ve made some impressive resolutions. You included, “Send in 2 tips a quarter to SNN,” right? Of course you did! We’d love you to share what you’ve discovered that has helped you be more successful in your business. We’re talking marketing, sales, presentation, tech and travel tips. You’ve learned a bunch of cool stuff — now share! You can send several at once and we’ll “bank” them for future issues. Or set a reminder for every Friday asking, “What did I learn this week that might be helpful to colleagues?” Miscellaneous Tips In case you missed these recent AI developments — Julie Holmes
Create content that buyers actually trust — Vickie Sullivan The nonstop flood of content marketing is wearing down buyers, and trust has become collateral damage, according to a recent MarketingProfs article. The sheer volume of posts, guides, and thought pieces isn’t creating credibility anymore. Instead, it’s creating confusion and fatigue, making it harder for companies to publish content that buyers trust. AI is the culprit. The technology has enabled faster content creation than ever. And the flood of information is redefining the relationship between buyers and content. Gone are the days when polished word choice and agency-level graphics created credibility. Buyers are skeptical about everything that hits their radar. The MarketingProfs article offers smart ways to rebuild credibility. My favorite: use real sales objections as fuel for your next content campaign. To do it well, listen for two things:
AI has flooded the field, and buyers are tuning out. Now’s the time to publish content that buyers trust — the kind that feels human, useful, and grounded in real experience.
Travel Tips Good tips on how to use this useful tool — Rebecca Morgan This video, “How to Use Google Flights Like a Pro,” highlights some little-used Google flights tools to ensure you get the best deal. Topic of the Month (TOTM) — Your Input Wanted Our TOTM is: What are some common tasks you have AI help with? (Please state which AI and the prompt.) Send your brief, pithy responses *that are different from those previously mentioned* to editor@SpeakerNetNews.com. Please put “Topic of the Month” or “TOTM” in the subject line. Below is how I used ChatGPT in 2025:
Here are some presenter tasks I ask AI to help with, which I share in my presenting workshop to help craft and deliver more impactful presentations.
From Grok:
From Gemini:
From ChatGPT:
I write four or five articles a month for Forbes. After editing an article, I need a title, a good image to place at the top, a good search (meta) description, and social media posts (LinkedIn and X). I upload my article to my favorite AI, Claude, then copy in portions of a “Guidelines” document I have created.
I typically do this in the above order, but I could request all four sections at once. This has saved me time and improved the results. I’m still editing my guidelines doc as I learn more. SNN Offer
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