SpeakerNet News Teleseminars
Everything You’ve Ever Wanted to Know
about Protecting Your Intellectual Property
and Not Infringing on Others
Russ Riddle, JD
How to order the recording:
As a content creator (speaker, trainer, author) your most valuable asset — aside from people — is your intellectual property. How do you protect your IP? For example, can you protect a book or speech title, and if so, how? What if someone else uses your titles?
What about using other people’s IP? What constitutes fair use? How would you get permission to use a photo of a celebrity or section from someone’s book? What about if you want to use someone’s model in your talk, article or book? Can you put clients’ logos on your website or slides?
This session will help you better protect, manage, and insure the cash cow of your IP as well as avoiding huge bills from others who say you infringed on their rights.
You will learn to:
- distinguish between the intellectual property types
- ensure ownership from the outset (employees vs. contractors)
- ace copyrights and avoid copy-wrongs
- master the trademark do’s and don’ts
- preserve, protect & defend — police your I.P.
- respect others’ cash cows
- avoid “public domain” land mines
- capitalize and comply with licensing opportunities
More about our guest expert:
What do Barney®, Zig Ziglar, Thomas the Tank Engine® and you have in common? All have been served (or are about to be) by Russ Riddle! Russ serves up quick wit, humorous storytelling and poignant tips, keeping you involved from start to finish.
Having practiced marriage for 35 years, law for 27, fatherhood for 26, and braved adventures as a juvenile probation officer and newspaper columnist, Russ Riddle is convinced that we must never stop learning and laughing.
His love of levity stems in part from an intellectual property law practice that has served such clients as Barney & Friends®, Wishbone®, Bob the Builder®, Thomas & Friends®, the voices of Jimmy Neutron® and Larry the Cucumber®, and many characters of the National Speakers Association throughout the country.
Russ earned his JD from Texas Tech University School of Law. He is a past president of NSA North Texas and currently serves as a member of NSA’s Board of Directors. He’s the author of two books: Lawyer Up — The Smart Way and Persuasive vs. Abrasive — The Judges Have Ruled, as well as the intellectual property manual Corral Your Ca$h Cow!