SpeakerNet News Teleseminars
How to Make Your Speaking Stickier
Using Memory Hacks
(webcast)
Guest Expert:
Brian Walter, CSP, CPAE
(About Brian)
How to order the recording:
Webcast video:
- If you order the recording, you will get a link to the recorded video of the online webcast.
The Program:
The old adage, “They won’t remember what you said but they’ll remember how you made them feel” isn’t actually a very good business model. Your speech ONLY makes a difference if the content is actually remembered and acted on.
During this SNN session, you’ll discover how to use Memory Hacks. These are proven mnemonic techniques, exercises, and experiences that will make your speech stickier. This means your audience members will be able to easily recall key concepts and calls to action long after your speech is over.
When they remember your key points and implement them, they will also remember *you* — which means they can easily refer you and hire you again!
In this session, you’ll learn how to use Memory Hacks, based on Brian Walter’s Sticky Framework:
- Getable (Remembered ah-hah)
- Feelable (Hooked emotion)
- Sayable (Repeatable “it”)
- Doable (Understood next step)
More about our guest expert:
Brian Walter CSP, CPAE, is the founder of Extreme Meetings and Sticky Training. For over 25 years, he has specialized in using unique audience engagement and interaction techniques to make meetings and trainings massively memorable. His past clients include Amgen, Microsoft, Starbucks, Costco, Verizon Wireless, and even a regional office of the IRS.
Brian is a past president of the National Speakers Association and also an award-winning video producer. Fun fact — in 1993 he became the Guinness Book of World Records holder for producing the world’s shortest TV commercial.
SpeakerNet News is produced by Rebecca Morgan and Ken Braly. It is not affiliated with the National Speakers Association. Send comments or suggestions