SpeakerNet News Teleseminars

Think Like a CEO:
Get More Business by Getting into Their Heads

Robert BradfordGuest Expert:

Robert Bradford
(About Robert)

How to order the recording:

Order MP3


The Program:

Decision makers want to know what you do and how it will help them. But you have to be succinct — in a sentence or two. If a meeting planner believes your claims, you will be able to charge much higher fees and spend less time selling!

Learn how to earn the trust of people who will pay you top fees for your speaking. Set yourself apart from the charlatans by using a few simple tools that Robert has taught to some of the most successful speakers in the world.

Robert is a master at wearing the C-level hat. He shares how these folks think and what you need to do to ensure you don’t have the rug pulled out when potential clients ask you details about your services, claims, and background. What’s more, you’ll learn how to get prospects calling YOU, rather than you calling them!

You will learn:

  • how to show executives you can create the results they’re after
  • what speakers do that costs them credibility
  • how to couch what you do in bottom-line terms
  • how to react when your claims are challenged
  • how to get higher fees

More about our guest expert:

Robert has spent the past 22 years teaching business strategy — and coaching strategy. Not only has he created billions in wealth for his clients — he has built a one-person speaking practice like yours into a multi-million-dollar business.


SpeakerNet News is produced by Rebecca Morgan and Ken Braly. It is not affiliated with the National Speakers Association. Send comments or suggestions