SpeakerNet News Teleseminars

Morphing for Moolah:
Positioning Your Practice for New Opportunities

Terry JonesGuest Expert:

Terry Jones
(About Terry)

How to order the recording:

Order MP3


The Program:

In this fast-changing economy, your once in-demand services aren’t now as in demand as you’d like. It’s hard to know where to put your efforts, as client needs change fast, and new opportunities arise overnight. It’s smart to diversify your offerings, but how do you know what to shift to garner the biggest payoff? How do you mine your past expertise to match clients’ current needs, so you aren’t ho-hum, but are yo-yum?

Would you like to hear what an in-demand keynoter’s clients tell him is working that few others are doing? Would you like some ideas on how to get invited to serve on boards of directors? How to make it known you are available for lucrative expert witness work? Would you like to know key ingredients of a speaker’s smartphone app that ensure every audience member downloads it?

Terry has transitioned from a corporate CEO to a popular keynote speaker, paid board director, fee-based expert witness, consultant and author. Although you may not have C-Suite credentials like his, much of what he shares can be applied to any non-celebrity speaker.

You will learn:

  • ideas on how to transition your past experience into current client demand
  • what clients say they want now
  • how you can position yourself to acquire a paid board of directors position
  • what you need to do to be paid to be an expert witness
  • what to include in your speaker app

More about our guest expert:

Terry Jones founded Travelocity.com. He led the company as president and was chief executive officer from its founding until May 2002. Previously, Jones served as chief information officer at Sabre Inc. In his 24 years at Sabre, Jones held various executive positions including president of computer services, vice president of applications development and vice president of product development.

Jones is managing principal of ON, Inc. a consultancy he co-founded to help companies in their transition to the digital economy. He serves as chairman of the board of Kayak.com, and is on the boards of Boingo, Smart Destinations, Inc., Luxury Link, and Rearden Commerce. He is a special venture partner with General Catalyst Partners of Boston.

Speaker tidbit: He’s the brother of speaker and National Geographic photographer DeWitt Jones.


SpeakerNet News is produced by Rebecca Morgan and Ken Braly. It is not affiliated with the National Speakers Association. Send comments or suggestions