SpeakerNet News Teleseminars

Expand Your Client Base
and Maximize Your Revenue
by Adding Executive Coaching Services

Paul LarsenGuest Expert:

Paul N. Larsen, CPPC
(About Paul)

How to order the recording:

Order MP3


The Program:

Helping people is a passion for you. Whether presenting or facilitating, you love developing people. Yet you know you could have an even greater impact if you worked with leaders to develop and evolve their skills to become more effective.

Perhaps you’ve provided some leadership coaching and you’d like to do more. However, you have questions not only about how to determine your market for coaching clients, but how to brand and manage the coaching process, how to determine your fees, and what time frames to offer. And how you get your clients to renew and refer others to you. So many questions, so few colleagues you can ask!

Enter Paul N. Larsen, a master executive coach. He’s worked through the issues many executive coaches have, and shares his best practices from his busy and lucrative executive coaching practice, including working with leaders from Twitter, Kaiser Permanente, Electronic Arts, SAP/Success Factors, Charles Schwab, Walmart, and many other organizations.

You will learn:

  • To certify or not to certify — what you need to qualify to offer your services as an executive coach
  • How to create and brand your value-added services to clients
  • What forms and processes are useful for beginning and managing the client engagement
  • How to determine your fees, and what coaching timeframes have the most impact
  • How to ensure clients will continue to engage and refer others to your pipeline

More about our guest expert:

As a Certified Professional Performance Coach, Paul has over 25 years’ business experience with executive and senior-level responsibilities in small and large companies, including heading the human capital function for a $3 billion organization. He takes a very pragmatic coaching approach and understands what is involved in leading teams, as he has managed departments of all sizes as well as multi-million dollar enterprise projects.

Paul has partnered with many leaders and teams to find their unique “VOICE” and create successful outcomes for themselves and their organizations. He has a proven and successful track record in building leadership bench strength within Fortune 100, start-up, high-tech, and non-profit environments.

Paul is a frequent speaker on leadership at industry and professional association events and is a current member of a number of professional societies. In his spare time, he can be found somewhere in the world helping local communities as a project team member with Global Volunteers and Together We Can Change The World.


SpeakerNet News is produced by Rebecca Morgan and Ken Braly. It is not affiliated with the National Speakers Association. Send comments or suggestions